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TVSquared partners with TiVo for deterministic attribution

2019-02-13 09:00:45| Digital TV News

TVSquared has added TiVos deterministic TV viewership segments to its ADvantage platform. Incorporating TiVos television viewership segments within the analytics platform allows TVSquared customers to tie TV-driven response and conversions to the household level.

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Category:Consumer Goods and Services

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