Home Nielsen upgrades digital measurement methodology
 

Keywords :   


Nielsen upgrades digital measurement methodology

2020-07-21 15:40:50| Digital TV News

Nielsen has announced sweeping changes to its digital measurement methodology. The new methodology will be rolled out in phases to ensure continuity of measurement for its clients, beginning in early 2021.

Tags: digital measurement methodology upgrades

Category:Consumer Goods and Services

Latest from this category

All news

18.02Lower fuel prices and airfares help drive inflation down
18.02Plan to increase youth minimum wage could be delayed
18.02UK inflation falls to 3% in January
18.02Rise in tax-free pay allowance 'totally positive'
18.02I invested 12,000 in Brewdog - I think I've lost it all
18.02School's 'cost of living cupboard' helps families
18.02'I do not trust them' - top streamers left concerned by Discord age checks
18.02'I do not trust them' - top streamers left concerned by Discord age checks
Consumer Goods and Services »
18.02Lower fuel prices and airfares help drive inflation down
18.02Plan to increase youth minimum wage could be delayed
18.02UK inflation falls to 3% in January
18.02Rise in tax-free pay allowance 'totally positive'
18.02I invested 12,000 in Brewdog - I think I've lost it all
18.02School's 'cost of living cupboard' helps families
18.02WWETT Show 2026: Day Two Highlights
18.02'I do not trust them' - top streamers left concerned by Discord age checks
More »