Home › 'Go Addressable' TV advertising initiative launched in the U.S.
 

Keywords :   


'Go Addressable' TV advertising initiative launched in the U.S.

2021-06-22 15:00:07| Digital TV News

Several U.S. television distributors and TV brands have announced the formation of Go Addressable, an industry initiative designed to accelerate efforts to deliver scaled, addressable TV.

Tags: the us advertising initiative

Category:Consumer Goods and Services

Latest from this category

All news
11.12'Architects of AI' named Time Magazine's Person of the Year
11.12Workers' rights bill standoff continues after Lords defeat
11.12Jamie Oliver on the return of his restaurant chain
11.12Drax unveils plan for data centre at power station
11.12Tube fares to go up by 5.8% in 2026
11.12Fed lowers interest rates but future cuts uncertain
11.12Electricity price rises a concern, survey suggests
11.12Mexico approves up to 50% tariffs on China and other countries
Consumer Goods and Services »
11.12Domestic insight shows importance of attracting young consumers to pork
11.12Two ropes, more time key to oral fluid sampling group-housed sows
11.12Indiana Pork, South Bend Cubs partner to provide protein
11.12'Architects of AI' named Time Magazine's Person of the Year
11.12Food insecurity rate jumps to 16% in November
11.12Workers' rights bill standoff continues after Lords defeat
11.12Jamie Oliver on the return of his restaurant chain
11.12Drax unveils plan for data centre at power station
More »